To all our family and friends, we wish you all a blessed Holiday and New Year!
A COLORME by Debra Murrow – http://colorme.weebly.com/
Largest Social Media Event Focused on Business in Arizona – SMAZ5 11-18-11
November 7, 2011
SMAZ – Social Media AZ (Social Media for Businesses in Arizona)
Want to learn about Social Media and Digital Marketing focused on business? This is the event you should attend! RSVP Today!
A business focused event designed to help businesses understand, improve and learn about Digital Marketing, with a Social Media focus. Covering Social Media, Search, Mobile and more. Learn from Industry Experts and Corporations that are well versed in using Social Media to reach and support their clients.
Presenters range from Fortune 200 executives to Social Media authors and SEM architects with years of experience willing to share the challenges and rewards of implementing internal and external Social media strategies. Learn policies, processes, tool sets, and monitoring techniques from the experts. Bring your questions and meet the right people.
- Why join us? Focus on Real World experiences!
- Learn from and meet the best in the business!
- Mobile, video, search, social, measurement, and more.
The major Digital Agencies will all be there. Everything from the 101 session, Small / Medium Business to Enterprise. Join our panel of experts in a comfortable environment allowing for direct interaction.
- Ask questions that are pertinent to your organization
- Hear and see how other companies are approaching Social Media, the challenges and successes.
- Case Studies will be emphasized, real world information!
- What tools are being using?
- How do you measure success?
- How do you convince your management?
- What questions do you need to ask to be successful?
- How to address corporate policies around Social Media?
Meet others with similar goals and make new connections. Oh and there’s some great food too. Exceptional prizes are being given away as well!
For additional information please go to: SocialMediaAZ.org (Use #SMAZ on Twitter: SMAZ conversations on Twitter)
Please visit and thank our sponsors:
Mint Social (Social Media Marketing Company)
aloft Hotel Tempe
Madcap Theater
PopChips
Our partner associations:
Business Marketing Association (BMA)
Public Relations Society of America (PRSA)
Social Media Club (SMC)
Arizona Interactive Marketing Association(AZIMA)
Search Engine Marketing Professionals Organization Arizona (SEMPO)
Location: 730 S. Mill Ave Tempe, 85281
Date: Friday, October 07, 2011 from 9:00 AM to 4:00 PM (MT)
Register TODAY! (use code: Mint25 for 25% off)
New Geo-SoMo Local Search Marketing Dashboard Announced
August 27, 2011
Geo-SoMo is Mint Social’s local search marketing service to make businesses the most relevant result in Google Places. http://bit.ly/p7VpyF
Hurry AZIMA Members: Few Seats Remain! Online Marketing Summit comes to Phoenix next Wednesday!
June 9, 2011Don’t miss this exciting opportunity to attend the most education-packed online marketing event in Phoenix – June 15-16.
Choose from workshops, conference sessions & training covering the hottest online marketing topics including:
- social media marketing
- email marketing
- search engine optimization
- website usability
- analytics, mobile
- integrated marketing
- demand generation
- …and more!
All NEW Interactive Marketing “INSIDER” Tips shared Phoenix!
Here are just a few of the most recently announced high impact sessions added to the OMS lineup:
-Social Media: Identifying and Measuring Social Media Brand Advocaes with Lise Brende, Microsoft.
-Search Engine Optimization: Leveraging User Generated Content for SEO
Conversion with Eric Moore, Bazaarvoice
-Mobile Marketing: Mobile Marketing – How to get results in less than 24 hours with Andjelika Martin, M Resort
Geo-Somo – Social Mobile Geo-Marketing with Matthew O’Brien of Mint Social
- Why Social Mobile Marketing is Essential to Your Business (Dominate in Local Search)
Register with promo code IMA15AZ to save 15%!
Phoenix | June 15-17 Sheraton Phoenix Downtown 340 N. 3rd Street
Featured Speakers on June 16 -
Jeramie McPeek Vice President, Digital, Phoenix Suns
Lise Brende Director of Marketing Analytics, Bing & MSN, Microsoft
Laura Laney Sr Demand Generation Manager, Adobe Systems
Matthew O’Brien, CEO, Mint Social
AZIMA Event – Customer Acquisition from Organic Search on May 3rd
April 28, 2011
Arizona Interactive Marketing Association (AZIMA) Event!
Join us to hear from the leading author Vanessa Fox, the author of Marketing in the Age of Google who has been called a “cyberspace visionary” by Seattle Business Monthly. She is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and marketers) can work together towards greater search visibility at ninebyblue.com. Register Online
She’s also an entrepreneur-in-residence with Ignition Partners, Contributing Editor at Search Engine Land, and host of the weekly podcast Office Hours. She previously created Google’s Webmaster Central, which provides both tools and community to help website owners improve their sites to gain more customers from search and was instrumental in the sitemaps.org alliance of Google, Yahoo!, and Microsoft Live Search. She was named one of Seattle’s 2008 top 25 innovators and entrepreneurs. Her book, Marketing in the Age of Google, provides a blueprint for incorporating search strategy into organizations of all levels.
Date: Tuesday, May 3rd 2011
Time: 6:00p.m.- 8:00p.m.Event
Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.
Pricing:
Student $25 (Enter “STUDENT” promo code)
Members $35 (Enter “AZIMAMEMBER” promo code)
Non- Members $45At the door $55
Register: http://bit.ly/iDCyOm
Keynote Speakers For Social Media AZ Are Now Revolution Authors Jay Baer, Amber Naslund
February 4, 2011
For immediate release - January 18, 2011 Tempe , AZ – Social Media AZ (SMAZ) announced that social media experts Jay Baer and Amber Naslund will be keynote speakers at Social Media Arizona (SMAZ) and the Smazzie Awards. Baer and Naslund are co-authors of the recently released book “The Now Revolution”. SMAZ will also be hosting a book signing with Baer and Naslund.
Fred von Graf, the founder of Social Media AZ commented, “Jay and Amber are pioneers in the use of social media and are on the cutting edge. They will provide all attendees invaluable insight on how to take advantage of the rapidly changing landscape that is social media”.
Naslund also commented on her involvement with SMAZ, “ I’m so passionate about bringing The Now Revolution to organizations like SMAZ, because we’re past the ‘hey, neato’ phase of social media. Businesses need tangible, scalable ways to adapt their operations to accommodate a new era of communication, and that’s why we wrote the book. Jay and I are really looking forward to sharing the shifts we think companies need to make to be nimble, responsive, and relevant today.”
All attendees will receive a FREE copy of “The Now Revolution” SMAZ and the Smazzies will be held at the Madcap Theatre in Tempe on February 11, 2011. For additional information and to purchase tickets visit the Social Media AZ website at SocialMediaAZ.org (Use discount code ‘SMAZ4MINT35′ for 35% off)
About Social Media Arizona (SMAZ) and “The Smazzies” SMAZ/Social Media AZ (SocialMediaAZ.org) is a business focused event designed to help businesses understand and use Social Media. Learn from Industry Experts and Corporations that are already using Social Media Marekting to reach and support their clients.
Presenters range from Fortune 200 executives to Social Media Marketing authors and SEM architects with years of experience willing to share the challenges and rewards of implementing internal and external Social media strategies. Learn policies, processes, tool sets, and monitoring techniques from the experts. The SMAZZIES (http://bit.ly/SMAZZIES) are awarded to local individuals and organizations that exemplify some part of the rapidly evolving world that is Social Media.
Media Contact:
Scott Kelly
Black Dog Promotions
480-206-3435
scott(at)blackdogpromotions.com
Fred von Graf
Social Media Arizona
602-652-2703
Fred(at)SocialMediaAZ.org
How to do Viral Marketing in Social Networks
January 18, 2011
It’s no secret that Twitter, Facebook, LinkedIn and other social networking sites have grown exponentially over the past few years. Social media is arguably the most effective way to market to your targeted audience, when done right.
Mint Social‘s mindset is, “Bring your message to where the people are vs. trying to get them to your website. Strategically market to your prospects on their turf (social networks and other web 2.0 sites).”
The major search engines love social networks and you can’t overlook the link-building opportunities offered by social networking sites and others user-generated content sites.
We like to say, “Widgetize your marketing message for getting shared and for speading it across the web with the least amount of effort.”.
Pitchy content is less likely to be shared and passed on through social connections vs. educational content. Want to go viral…contact the social media marketing company. Read the full post – http://bit.ly/iazxxI
In My Life – A Musical Theatre Tribute to the Beatles Feb 19
January 13, 2011The award winning, smash hit musical biography of the Beatles, In My Life – Tribute to the Beatles as seen through the eyes of their manager Brian Epstein and featuring the live music of world-renowned Beatles tribute band, Abbey Road.
“The show delivers!” said the Los Angeles Times. “If you see one tribute show, see this one – smart and loads of fun,” said the Orange County Register.
“If you like the Beatles, this is the ticket for you,” said the Idaho Statesman.
More than just a Beatles tribute concert, In My Life gives the audience a chance to “be there” at pivotal moments in the extraordinary career of the Beatles – from Liverpool’s legendary Cavern Club, to The Ed Sullivan Show, Shea Stadium’s 50,000 + screaming fans and their final live performance on the rooftop of their Apple Corp offices. With manager Brian Epstein serving as Narrator, In My Life allows the audience to get a glimpse inside the world of the Beatles from their point of view, as well as hear some of the greatest songs ever written.
Tickets are $20, $30 & $40 plus fees:
- Box Office – purchased at the Warnors Theatre
- By Phone – 559.264.2848
- Tickets.fultonstreetproject.com (buy online)
Feb. 19 at 8 PM at
Warnors Theatre
1400 Fulton Street
Fresno 93721
(559) 264-2848
Order Now before it sells out - www.fultonstreetproject.com
Get 50% off tickets with promo code “Beatles”
In This Economy Are Businesses Hiring Social Media Marketing Internally?
January 11, 2011
Many businesses often face the question of whether to pay for social media marketing (SMM) services or to use someone in your own company to help you achieve your company’s online goals. Can you hire all the knowledge to build a long-tern social media marketing strategy or do you acquire your marketing foundation from a top social media marketing company? More companies fail using in-house SMM and social media optimization SMO “experts” than succeed because the learning curve and knowledge base hits a plateau. If going the in-house route, be sure to enroll your in-house champion(s) into education based associations like AZIMA, SEMPO, SMAZ and many more online marketing related educational associations like this. There are some critical things to consider and decision to make for selecting your SMM/SMO strategy.
Here is the most important thing to consider:
Do you have the appropriate resources and know how to get results and measure results with SMM/SMO?
CEO of Mint Social, Matt O’Brien says, “social media marketing it time consuming, especially if you do not have the right tools and the right plan to simplify your marketing efforts. As someone who has spent more than two decades doing this kind of work, Mint Social built their model by implementing our social media footprint process for over 100 clients. There’s a certain amount of dedication, skill, and experience needed in figure out the best methodology for tracking results and generating ROI (beacuse it is constantly changing). Your in-house must have the knowledge and access to the tools to maximize your marketing efforts with social media.”
Your company is most likely not willing to get results based on a learning curve. Would you trust the success of your company to anyone who can’t has not built a foundation and ongoing strategy that can be left behind if they are no longer working for the company?
Something you will not hear from most businesses in the SMM/SMO space is how to build your in-house team. Even if you have a short term plan for hiring the experts for the sake of bringing these resources in-house, make sure you find a company that is willing to transfer their expertise and share the tools they use to make you the most successful possible for when you bring your resources in-house.
Mint Social will give you the answers…learn more from the social media marketing experts.
